BOOK BLURB WRITING & BOOK POSITIONING SERVICE

* BEWARE OF SCAMMERS USING GMAIL TO IMPERSONATE ME AND OFFER BOOK MARKETING/BOOK PUBLICITY CAMPAIGNS. MY OFFICIAL EMAILS FOR BUSINESS ARE SEPTEMBERWITHERS@HOTMAIL.COM & SEPTEMBERWITHERS@GMAIL.COM ONLY.*

*The copy is the final piece of the puzzle before a reader buys a book. Getting the blurb right starts with understanding the story, its audience and its place in the market.*

I’m a freelance publishing copywriter, book marketer and book positioning specialist with 14 years’ experience working with the UK’s Big Five and other leading publishers, including Penguin Random House UK, Hachette UK, Bloomsbury UK, HarperCollins UK and Lonely Planet Books.

How a book is positioned before publication doesn’t always align with what readers love most once it’s published. I help publishers and authors decide on the strongest positioning route for fiction and non-fiction books, from hardback publication through to paperback repositioning, drawing on audience insight, genre knowledge and market awareness.

I read manuscripts in full (no shortcuts!) and use my publishing experience to identify the strongest emotional and commercial hooks within a book, helping publishers, editors and marketers shape copy and messaging that connects with readers.

I am full of ideas and never without a pen or notebook. I write back cover copy (blurbs), proof and ARC copy, front-cover copy lines and shout lines, advertising and campaign creative.

Alongside copywriting, I have extensive experience in book marketing campaign management, partnerships and organic social media strategy (newsletters, social media content creation, websites, blog posts, landing pages), that bring publishers, authors and book buyers together.

I’ve written book blurbs and advertising slogans for many bestselling authors including Robert Harris, Robert Goddard, Tess Gerritsen, Andy McNab, Ruth Ware, Renee Knight, Stuart Neville, Susan Hill and Jo Nesbo to name a few.

My most recent book blurb and copy line copywriting campaigns include:

》Hachette UK, Headline (Book blurb & shoutline copywriter – Notes On An Obsession by C.L. Taylor / HB 2027)
》Hachette UK, Headline (Campaign slogan copywriter – The Bestseller by Jenny Epstein / PB 2026)
》Penguin Random House UK, Transworld (Campaign copy line copywriter – The Secret of Secrets by Dan Brown / Hardback September 2025)
》Hachette UK, Headline (Book blurb & campaign slogan copywriter – Main Characters by Bobby Palmer / HB 2026)
》Bloomsbury (Book blurb & campaign slogan copywriter – The Three Lives of Cate Kay by Kate Fagan / Paperback 2026)
》Hachette UK, Headline (Book blurb & campaign slogan copywriter – Under Story by Chloe Benjamin / HB Sept 2026)
》Penguin Random House UK, Cornerstone (Book blurb & campaign slogan copywriter – The Barbecue at No.9 by Jennie Godfrey / HB 2026)
》Penguin Random House UK, Cornerstone (Campaign shoutline copywriter – Gone Before Goodbye by Reese Witherspoon & Harlan Coben / Hardback October 2025)
》Hachette UK, Orion (Book blurb and cover shoutline copywriter – Curtain Call to Murder by Julian Clary / Paperback 2025)
》Hachette UK, Orion (Book blurb and cover shoutline copywriter – The Mistake by M. J. Arlidge & Lisa Hall / Hardback 2025)
》Penguin Random House UK, VINTAGE (Book blurb copywriter – Wolf Hour by Jo Nesbo / Hardback Aug 2025) ***TOP 10 SUNDAY TIMES BESTSELLER***
》Hachette UK, Orion (Book blurb and slogan copywriter – We Live Here Now by Sarah Pinborough / 2025)
》Hachette UK, Orion (Book blurb and slogan copywriter – Somewhere Only We Know by Cathy Bramley / 2025)
》Hachette UK, Headline (Book blurb and ad slogan copywriter – Room 706 by Ellie Levenson / Hardback 2026)
》Hachette UK, Headline (Book blurb and ad slogan copywriter – Speak to Me of Home by Jeanine Cummins / Hardback May 2025)
》Penguin Random House UK, VINTAGE (Book blurb and ad slogan copywriter – Welcome to Glorious Tuga by Francesca Segal / Paperback 2025)
》Penguin Random House UK, Cornerstone (Ad slogan copywriting team – Precipice by Robert Harris / Hardback Aug 2024) ***THE NO. 2 SUNDAY TIMES BESTSELLER***
》Penguin Random House UK, Cornerstone (Blurb & campaign copywriter – This is Not a Game / Hardback Apr 2025)
》Penguin Random House UK, Cornerstone (Blurb copywriter team – SWEAT by Emma Healey / Hardback Jan 2025)
》Penguin Random House UK, Cornerstone (Blurb copywriter – The List of Suspicious Things by Jennie Godfrey / Hardback Feb 2024) ***THE NO. 1 SUNDAY TIMES BESTSELLER***

Reading so much copy every day in my job, what I’m really looking for in a copywriter is someone who comes straight in and breathes new life into our words. September did exactly that and it was great fun to work with her on an arrangement of words that gave our book energy, direction and most importantly – sass. Working together so early has given our overall campaign its route and the whole team is energised to publish it following this positioning work carried out with September.” Sam Rees-Williams, Marketing (Penguin Random House – Cornerstone)

I also write Amazon product description book blurbs for Lonely Planet across their range of travel guidebooks, gift and inspiration books and Lonely Planet Kids general non-fiction and novelty and gift range.

For further information about my book blurb writing packages and fees, please contact me.